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Mailtastic Blog

Handy email marketing content, easy-to-use guides, helpful tips, and resources about:

Email Marketing

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Top 10 Email Signature Management Software for 2023
Find the best email signature management software. Reviews, comparison, pricing, and must-have features to look for when choosing a tool.
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Consistent employee email signatures at Mensch und Maschine
Read how Karina from Mensch und Maschine, manages signatures of over 330 employees and creates event & standard banner campaigns.
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Mailtastic officially launches its Marketo integration
Mailtastic now officially integrates with Marketo. Read how Marketo users can utilise lists to create automated email banner campaigns with Mailtastic.
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Email Signature Marketing

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A guide on sales and marketing email signatures
Looking to take more recipients from lead, to prospect, to customer? An email signature can help, and this guide will tell you why and how.
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How to get a CTA email signature that impacts your bottom line
Give your email signature the ultimate upgrade with calls-to-action. And use this guide to find out how to drive traffic, have conversations, and more.
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Everything you need to know about email signature banners
Looking to maximise the marketing potential of an email signature? The answer lies in banners, and this guide will tell you everything you need to know.
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Email Signature Marketing Guide

A quick guide to email signature marketing

293 billion emails are sent every day. and you can use email signature marketing to make every one count.

In this guide, you'll learn all about how you can use signature banner campaigns to better market your business.

B2B Marketing

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How to use B2B email marketing to generate leads
B2B email marketing lead generation. Start sending emails that pull in a ton of new customers, using tactics such as prospecting, automation & more.
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8 rad B2B email marketing trends to follow into 2023
Want to get ahead of your competitors? Then check out our B2B email marketing trends for 2022. Including conversational marketing, text-only emails & more.
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How to create a B2B email marketing strategy
Firing off emails to lead lists and hoping mud sticks? Think again. Here's how you create a B2B email marketing strategy that gets results.
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Posts by Joe Barron

 
How to run successful email marketing campaigns
What are email marketing campaigns? How do you execute a successful campaign? How do you measure success? This blog answers those questions and more!
How to use email signatures for content distribution
Want to ensure that your content always reaches the people you need? It's time to start using email signatures for content distribution! Click for more.
5 reasons why you must use email signatures for marketing campaigns
Email signatures are a highly valuable marketing channel. They can help to boost your brand, increase engagement and generate leads. Click to learn more.
How to use email signatures for different departments
Learn how to optimise your email signature according to the department you work in. If you work in sales, CS or HR, you won't want to miss this!
5 ways to use email signatures in recipient-based campaigns
You can create email signatures that change based on the recipient. It's a useful addition to your email marketing. Read our blog to find out how it works.
A/B testing for email signature marketing
A/B testing is vital for the success of email marketing. It's quick, easy and will improve your metrics no end. Click to see our guide on how to do it.
How to engage your customers with email signature marketing
If you optimise its potential, your email signature can do wonders for customer engagement. Discover how with our 12 top strategies.
Email signature marketing: things to avoid
When used correctly, email signatures are marketing goldmines. Here are 10 things to avoid if you want to keep your email signature marketing on point.

Ready to stand out?