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Mailtastic Blog

Handy email marketing content, easy-to-use guides, helpful tips, and resources about:

Email Marketing

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How to maximize your marketing reach by leveraging email signatures
Discover why email remains a powerful marketing channel and how you can use email signatures to elevate your marketing campaigns.
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Top 10 Email Signature Management Software for 2024
Find the best email signature management software. Reviews, comparison, pricing, and must-have features to look for when choosing a tool.
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How to run successful email marketing campaigns
What are email marketing campaigns? How do you execute a successful campaign? How do you measure success? This blog answers those questions and more!
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Email Signature Marketing

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Drowning in mass advertising? Exclusive study & experts reveal why effective advertising thrives on personalized channels
Learn how to advertise effectively with 1-1 email banner campaigns: Interviews, checklists, examples and how marketers can stand out from mass advertising.
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Study insights: How email signatures can positively impact marketing
How do banners in email signatures affect recipients? We talk to Mate Juric from UX Lab Zadar about the results of the eye-tracking study.
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How TELE Haase manages their signatures and uses campaign banners - without any IT involvement
Read how TELE Haase reduces and simplifies the time required to manage email signatures and utilises signature banners as marketing space.
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Email Signature Marketing Guide

A quick guide to email signature marketing

293 billion emails are sent every day. and you can use email signature marketing to make every one count.

In this guide, you'll learn all about how you can use signature banner campaigns to better market your business.

B2B Marketing

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Posts on email-signature-marketing
5 ways to use email signatures in recipient-based campaigns
You can create email signatures that change based on the recipient. It's a useful addition to your email marketing. Read our blog to find out how it works.
A/B testing for email signature marketing
A/B testing is vital for the success of email marketing. It's quick, easy and will improve your metrics no end. Click to see our guide on how to do it.
How to engage your customers with email signature marketing
If you optimise its potential, your email signature can do wonders for customer engagement. Discover how with our 12 top strategies.
Email signature marketing: things to avoid
When used correctly, email signatures are marketing goldmines. Here are 10 things to avoid if you want to keep your email signature marketing on point.
Email signature marketing best practices
Find out how to maximise the potential of your email signature marketing with our 12 golden tips. Click to see an email signature marketing masterclass.
10 steps to creating professional email signature banners
Learn how to use professional email signature banners to promote upcoming events, offers, new products, features & more. 
10 steps to a professional email signature
Include name, job title, contact info, social media, CTA, image, disclaimer. Ensure simple design, test on different devices/providers + use templates.
The lost key to better customer journeys
Discover the secret to better customer journeys that none of your competitors are using. Hint: the answer is in your email signature.

Ready to stand out?