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Mailtastic Blog

Handy email marketing content, easy-to-use guides, helpful tips, and resources about:

Email Marketing

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How to maximize your marketing reach by leveraging email signatures
Discover why email remains a powerful marketing channel and how you can use email signatures to elevate your marketing campaigns.
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Top 10 Email Signature Management Software for 2023
Find the best email signature management software. Reviews, comparison, pricing, and must-have features to look for when choosing a tool.
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Test it, nail it, scale it: Rolling out personalised email campaigns with Mailtastic
Read how Roche uses Mailtastic to take their customer engagement to the next level.

Email Signature Marketing

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Study insights: How email signatures can positively impact marketing
How do banners in email signatures affect recipients? We talk to Mate Juric from UX Lab Zadar about the results of the eye-tracking study.
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How TELE Haase manages their signatures and uses campaign banners - without any IT involvement
Read how TELE Haase reduces and simplifies the time required to manage email signatures and utilises signature banners as marketing space.
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From copying & pasting signatures to centralising the entire signature management process
Read how Climedo has simplified the management of email signatures for the marketing team and successfully promotes webinars with signature banners.
Email Signature Marketing Guide

A quick guide to email signature marketing

293 billion emails are sent every day. and you can use email signature marketing to make every one count.

In this guide, you'll learn all about how you can use signature banner campaigns to better market your business.

B2B Marketing

Posts on b2b-marketing

B2C vs B2B content marketing: What’s the difference?
As the lines blur between B2C and B2B content marketing, we should instead compare the techniques used in long sales cycles vs short sales cycles.
How to make B2B marketing predictable
Marketing predictably is a fantasy, right? Wrong-o. We put some of the best heads in the business together to help level-up your B2B marketing machine.
20 B2B content marketing stats for beginners
Get your B2B content marketing stat injection with our comprehensive list, including key numbers on SEO, content strategy metrics & more.
9 B2B content marketing trends turning heads
Turtl's Head of Marketing, Karla Rivershaw, assesses the top B2B content marketing trends to follow into 2021. Including: modular content, live video, conversational marketing & more
5 ways to generate leads with B2B content marketing
B2B content marketing lead generation isn't as hard as it looks. Discover five hacks all content marketers can use to fill sales pipelines.
Marketing in the new normal: What’s changed?
We are starting to emerge from the Coronavirus crisis, but it is into a different world. How can we still generate leads and build our brands in this new environment? Let’s find out more.
7 tips on how to bring your booth to your target group
We would like to give you some tips on how to bring planned measures, espeacially in context of fairs, to your target group in these difficult times.
Illustrations on websites – our experiences
Why these often very artistic-looking illustrations are so popular and also part of the new Mailtastic corporate design, you will learn in this article.

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