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Mailtastic Blog

Handy email marketing content, easy-to-use guides, helpful tips, and resources about:

Email Marketing

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Top 10 Email Signature Management Software for 2023
Find the best email signature management software. Reviews, comparison, pricing, and must-have features to look for when choosing a tool.
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Test it, nail it, scale it: Rolling out personalised email campaigns with Mailtastic
Read how Roche uses Mailtastic to take their customer engagement to the next level.
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How to run successful email marketing campaigns
What are email marketing campaigns? How do you execute a successful campaign? How do you measure success? This blog answers those questions and more!
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Email Signature Marketing

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How TELE Haase manages their signatures and uses campaign banners - without any IT involvement
Read how TELE Haase reduces and simplifies the time required to manage email signatures and utilises signature banners as marketing space.
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From copying & pasting signatures to centralising the entire signature management process
Read how Climedo has simplified the management of email signatures for the marketing team and successfully promotes webinars with signature banners.
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Transforming chaotic signatures into a profitable marketing channel
Read how Elvermann transformed their email signatures into a profitable marketing channel with Mailtastic.
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Email Signature Marketing Guide

A quick guide to email signature marketing

293 billion emails are sent every day. and you can use email signature marketing to make every one count.

In this guide, you'll learn all about how you can use signature banner campaigns to better market your business.

B2B Marketing

View all B2B Marketing

Posts on b2b-marketing
Cognism uses Mailtastic to get 143,000+ impressions on new feature announcement
See how Cognism used Mailtastic to increase webinar signups, announce new features & generate leads.
How to use B2B email marketing to generate leads
B2B email marketing lead generation. Start sending emails that pull in a ton of new customers, using tactics such as prospecting, automation & more.
How to create a B2B email marketing strategy
Firing off emails to lead lists and hoping mud sticks? Think again. Here's how you create a B2B email marketing strategy that gets results.
5 killer B2B email marketing examples you should steal
See B2B email marketing examples from Top 10 LinkedIn UK start-up, Cognism, and take your outbound emails to the next level.
7 B2B email marketing best practices for 2023
Learn B2B email marketing best practices for 2023: #1 Snappy subject line, #2 Consistent tone, #3 Clean design/display, #4 Personalise & segment, #5 ...
Email signature banners drive 90% of traffic to Desoutter ecommerce portal
See how Desoutter used Mailtastic to take control of their brand and upsell to their existing customer base.
EP 5 - Marketing Rebels: Stop gating content, it doesn't work
Cognism Group CMO, Alice de Courcy, and Turtl Head of Marketing, Karla Rivershaw, discuss how hard gating content can lead to lots of low quality leads.
Episode 4: Marketing Rebels – Actual, real-life, agile marketing (lead generation)
Learn how flexibility can help you generate 11,00 leads in six months by listening to Cognism CMO, Alice de Courcy & Leadfeeder CMO, Andy Culligan.

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